by April & Laura | Jun 4, 2021 | Uncategorized
Episode 41 Why You Need a Messaging Strategy A messaging strategy is essentially your brand story. It calls out to your soulmate clients and shows them how you can change their life. It takes your core values and turns them into customer-facing statements that...
by April & Laura | May 7, 2021 | Uncategorized
Episode 39 Stop Taking So Many Courses Have you ever looked back at your spending at the end of the year and realized you bought a ton of courses and never even went through the materials? Hosts & Guests April Hardeman Laura Langfitt Resources...
by April & Laura | Apr 2, 2021 | Uncategorized
Episode 37 What is Marketing? Marketing is a lot like horse training. If you talk to ten different experts, you’ll get ten bits of advice. Each one of those pieces of advice probably works for someone somewhere, but that doesn’t necessarily mean...
by April & Laura | Mar 19, 2021 | Uncategorized
Episode 36 Legal Considerations for Horse Business with Jo Belasco Accidents happen in the horse world. They are a fact of our reality. Having a strong contract, a liability insurance policy and a properly structured business are the best way to take care of everyone...
by April & Laura | Mar 5, 2021 | Uncategorized
Episode 35 Having a Business Buddy Maintain some sanity on your journey to success with a business buddy! Tune in to learn how our partnership works and what it does for our businesses. Hosts & Guests April Hardeman Laura Langfitt Resources Make...
by April & Laura | Feb 5, 2021 | Uncategorized
Episode 33 What Mindset Work Looks Like So many business owners avoid mindset work. It’s uncomfortable as all heck. Who wants to dig into the dark corners of their minds, unearth their deepest darkest fears, and face the monsters in the closet?! Hosts &...
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